https://www.equalexperts.com/blog/ai/how-to-evaluate-conversational-assistants-powered-by-llms/How to evaluate conversational assistants powered by LLMsHow to evaluate conversational assistants powered by LLMsApril 11, 2024https://www.equalexperts.com/blog/our-thinking/5-scary-donts-for-web-performance-and-how-to-address-them/5 Scary Don’ts for Web Performance (and How to Address Them)

A list of 5 do’s and don’ts which can help you navigate the landscape of web performance, ensuring that your site not only loads faster, but also delivers an exceptional user experience that can significantly impact your success in the online marketplace.

October 24, 2023https://www.equalexperts.com/blog/our-thinking/why-now-is-the-time-to-invest-in-web-performance/Why now is the time to invest in web performance

When budgets are under pressure, making even modest improvements to web performance can drive significant improvements in conversion and sales for ecommerce retailers. Here’s how to get started.

September 5, 2023https://www.equalexperts.com/blog/our-thinking/combining-data-science-and-ux-design-to-create-data-driven-user-personas/Combining Data Science and UX Design to Create Data-Driven User Personas

Our work highlights how Data Science can bolster insights from UX design, leading to an end product more useful than using either technique in isolation.

January 8, 2020