We are often asked by our clients when is a good time to start building a digital platform. To help answer this question we’ve established minimum criteria that need to be met before funding is allocated and development work begins.

We recommend you revisit these criteria once a quarter in your first year, and once a year after that. This will help you to understand the target architecture of your Digital Platform, and continuously validate the vision for your Digital Platform.

1. Multi-year funding
2. Homogeneous workload
3. At least one Digital Service team at outset
4. Empowered teams
5. Potential for five Digital Service teams

You need to be able to make allowances for multi-year funding

A Digital Platform is a significant investment. It’s a strategic asset rather than a cost-cutting liability. It’s funded as a product. 

Multi-year funding is a positive signal of a commitment to continuous improvement. Without that commitment, your Digital Platform teams will not be able to redesign platform capabilities to satisfy changing user needs, or leverage new commodity cloud services to reduce costs.

You need a homogeneous workload

A Digital Platform is based on a homogeneous workload, created by multiple Digital Services. If different Digital Services have heterogeneous workloads, your Digital Platform teams will be slower to deliver new features. They will have to seek consensus between different Digital Service teams on which platform capabilities need to be enhanced. The user experience for Digital Service teams will be diminished.

For example, a Digital Platform could support Kotlin microservices and React frontends. A team might ask for data pipelines to be supported as an additional workload type, for a one-off Digital Service. That request would be politely declined by the Digital Platform teams, and there would be a collaborative effort to find an alternative solution outside the Digital Platform. 

You need at least one Digital Service team from the outset

A Digital Platform starts with a minimum of one Digital Platform team and one Digital Service team. This means the first bi-directional feedback loop can be established between teams, and the initial platform features can be quickly validated. 

Your first Digital Service team needs to have completed its inception phase. This ensures the Digital Service workload is sufficiently well understood to begin construction of the Digital Platform. Otherwise, the delivery of new platform features will be slowed down, due to the rework needed to focus on a different workload type. 

A Digital Platform team that starts out without a Digital Service team will fall into the Premature Digital Platform Team pitfall.

You need empowered teams

A Digital Platform exists in an ecosystem in which Digital Platform teams are free to make their own technology choices. They need to work independently of any pre-approved tools, so they can experiment with new technologies that meet the particular needs of the Digital Service teams. 

In a similar vein, Digital Service teams have freedom within the Digital Platform ecosystem. The Digital Platform teams build platform capabilities with sensible defaults, and Digital Service teams can configure them as necessary. 

There needs to be some pragmatism. Digital Platform and Digital Service teams need to include pre-existing tools when exploring problems. However, the people best suited to make decisions are those closest to the work, and they must not be beholden to an old list of ill-suited technologies. 

There should be potential for five Digital Service teams

A Digital Platform has multi-year funding linked to a recognition that at least five Digital Service teams are likely to exist in the future. In other words, there needs to be sufficient product demand for at least five distinct Digital Services within your organisation. From our experience of building Digital Platforms with multiple organisations, we believe this is the tipping point at which strategically investing in a Digital Platform is beneficial.

If there is zero potential for five or more Digital Service teams, we don’t believe a Digital Platform is the right approach. You won’t achieve the economies of scale to validate the multi-year funding. A better approach would be to invest funding and resources directly into your handful of teams, ensuring they can build and operate their services.

Contact us!

We hope you find this useful. For more information about Digital Platforms take a look at our Digital Platform Playbook. We thrive on feedback and welcome contributions. As you can see, we love building digital platforms! If you’d like us to share our experience with you, get in touch in the form below.